This week we learned about social media advertising. The proper steps for being able to properly advertise your social media platform are to be as followed. First of you must decide what your target market is going to be. For me my target market would be potential business interested in a salesman or a marketer because I am a business major focusing on marketing. Step 2 is that you must do a social media audit to make sure that there are no pictures or bad descriptions of you that a potential employer would see that would raise some red flags. For my audit I typed in my name and my hometown Wapakoneta. For me all that really came up was my football achievements and different pictures of me at my sporting events. Step 3 you must imply your smart goals to make sure that your goals are specific to you, they are measurable, they must be attainable, they must be relevant and lastly, they must be time based. Step 4 you need to determine resources, roles, and responsibilities while also establishing a tone of voice. The type of voice I would want for my brand is energetic and ready to get things accomplished. Step 5 you must select a social media platform. For me I will be selecting LinkedIn. Step 6 is to create the social media platform and enter in all the information in a very professional manner using professional pictures and text. I am currently creating my LinkedIn profile trying to make it very presentable to future employers. The final steps are making sure you are timing your posts up accordingly on a calendar so that it looks to be in a professional way, so you are not slamming people with posts, but you are not leaving them wondering what is next. Lastly you need to be able to make changes to your profile as the times change so it is still relevant on the time you will need it.
Here we are in our last month of classes. After this month is over, we only have a few days in May to take our exams and then we are off on summer break. I will be spending my weeks leading up to these exams studying a lot so I can keep my grades up. We just started our second week of spring practices this week. Things are starting to come to me quicker as I am still learning all the tag words and signals but overall, it is going well. This week my family and I have been planning our vacation that we are taking this summer and needless to say I am ready for summer. How is everyone else’s life going?
I will also use LinkedIn because I feel that is the easiest social media platform to promote yourself. I also searched myself and hometown sadly the most results that came up was the actual singer Matthew Wilder.
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