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Chapter 7

 This week we are learning how to market with Snapchat. Snapchat is a very popular social media platform that users use to send pictures and videos to their friends and add words to them. There are millions of users that use Snapchat every day. Most people view it as only a social media site that you can just talk to your friends on, but you can also use it as a platform to promote your business. Promoting your business is a lot different on Snapchat then other platforms like Facebook or Instagram. As per usual you are going to add your name on Snapchat to create the profile. Once you have created the profile you will make your tweets public so that everyone can see them and send the brand snaps. You will be in your settings and make sure that everyone is selected for the people that can see and interact with the brand’s story. Once you have the profile set up you will want to post. Make sure your snaps are good images of the business and can get people to interact with. You do not want to post a long video that people would be bored watching. Since Snapchat is used by majority of younger people since it came out not so long ago, make sure that the content is appropriate for the age group you will be selling to. Also make it so it is easily accessible. Lastly the business can utilize the snap ads to cater to certain people who are interested in the area of the business. This has been another cool week learning about how we can use social media platforms to market our businesses.

Comments

  1. I think ads are the best things businesses can do to get their company out there. I have found myself actually visiting some of the ads because they show up so much when I'm watch satisfying videos. I also agree that companies should make sure what they are putting out there is age appropriate.

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